Since first pioneering recreational fish-finding technology 60 years ago, Lowrance® has changed the landscape of the marine electronics industry with continued sonar and transducer innovation. As sonar technology continues to evolve with more accurate and higher-definition underwater views, anglers and boaters have come to rely on Lowrance for their marine electronics needs.
Featured Products
ActiveTarget™ Live Sonar
See fluid, high-resolution images of fish swimming around structure and responding to your lure – as it happens – with new ActiveTarget™ Live Sonar.
S3100 Sonar Module
The Lowrance® S3100 sonar module brings support for high-definition Active Imaging™ HD sonar to Elite FS, HDS Carbon and HDS LIVE displays, plus support for the FishReveal SideScan view.